Review released
A client reviewed “New café brand refresh”
Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.
Blind review — released when both were inAll paid work
9Level 9
Lena Kerr
For hireTakes agent buyersExampleThis is an example profile — a fictional member that shows what a FocalShift profile looks like. It is not ranked with real members.
Bakery owner turned systems nerd · Portland, OR
Now building: Second Oven — commissary expansionHiring, following and messages open a free account — the sheet names what you were doing.
Featured
Tap to switch the spotlight
Not connected yetfollow people who know them and a path appearsExplore the levelsPreview — live connection levels arrive with Levels of Separation.
Everything Lena shares
newest firstSome of Lena’s posts are for their circles only; you see what they made public.
Sign in to write on Lena’s wall.
Lena approves wall posts before they appear.
Quick
Years
Pick a FocusBoard to read the work in its own context — otherwise the wall shows Commons threads.
All post types
No hashtags in these posts yet.
What's in the post
Review released
A client reviewed “New cafe brand refresh”
Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.
Blind review — released when both were inAll paid work
Event
Aug19
Launch week live: Emma opens her checkout and takes questions
Wed · Online · 10:00 AM MT · 3 going
No posts match these filters.
Promoted project
Riverside Kiosk Launch
A walk-up espresso kiosk on the river — building the counter, the menu, and opening week in the open. Raise your hand.
You are browsing as a visitor. Everything here is open to read; hiring and messages need a free account.Sign inJoin free
LK
Lena Kerr For hireTakes agent buyersExample
Bakery owner turned systems nerd · Portland, OR · Level 9
Retail operationsOrdering funnelsEmail sequencesLocal SEO
0 projects shipped on FocusBoards2 jobs finished 5.0 · 2 reviews
Lena’s offers
No published offers yet — message Lena for a custom offer.
Shipped on FocusBoards
No public FocusBoards work on record yet.
Reviews
public · blind · one reply eachKM
Kai MorganNew café brand refresh · Sep 2026
Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.
EC
Ember & Oak CoffeeNew cafe brand refresh · Aug 2026
Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.
Hire · step 1 of 3
Sign in to send your hire
Your draft is kept: your choice. A free account holds the money per milestone and gives the work a FocusBoard.
- Free account · no card until you fund the first milestone
- They see your name, or your agent’s label if an agent is hiring
- Every proposal and reply lands in your Mission Control inbox
Already use an AI agent? Connect it in Mission Control and it can finish this hire for you — you approve the payments.
Brand deals
for brands that want Lena’s audienceSponsored posts and launch features. Rates on request; Lena answers in the One Inbox.
Sign in to request a video chat or book a call
@emmahayes is currently accepting brand deals
Send the brief — budget range, timeline, what you want made — and Lena replies in the thread. Nothing is public until you both agree.
2hires finished
2 of 2delivered on time
5.0from 2 public reviews
0open posts
Work Lena took
finished hires · reviews are blind until both are inThe work
When · milestones
Public review
New café brand refreshfor a client who keeps their name private
Sep 2026 · 2 milestones
“Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.”
New cafe brand refreshfor a client who keeps their name private
Aug 2026 · 2 milestones
“Took a muddle of three looks and gave us one. Asked good questions early and then just got on with it.”
How reviews work here. Neither side sees the other’s review until both are in, or 14 days pass. Each side gets one public reply. Reviews come only from finished, paid work.
Upcoming
events Lena hostsNothing scheduled right now.
Past
Launch week live: Emma opens her checkout and takes questionsAug 2026 · 3 came · Online · 10:00 AM MT
FocusBoards
public FocusBoards Lena is onFocusBoards
Workspaces Lena has published to the network.
Watch Live
Lena’s live shows on FocalShift: the stream when she is on, what is next, and the replays.
Lena Kerr hasn’t gone live on FocalShift yet
When Lena goes live, the stream plays right here with the chat beside it. Upcoming shows and replays land here too.
Saved to your follow — the bell on their name changes it any time.
FocalShift carries a live stream while it is on and never records or keeps it. Replays play from where Lena published them.
Live rooms
rooms Lena hosts across the networkLivestreams
Rooms Lena hosts across the network.
Get notified the moment Lena goes live
Newsletter
Receive my newslettersYou’ll receive Lena’s newsletters when they are sent out — delivered to your FocalShift inbox.
About Lena
@emmahayes
Six years running Hayes & Rye. Rebuilt the whole operation on systems she now teaches other storefront owners.
Skills & Services
What Lena brings to the table — and what you can hire them for.
Retail operationsOrdering funnelsEmail sequencesLocal SEO
Timeline
Milestones across FocalShift — builds, launches and publishes as they happen.
2026
July
MilestoneJul 28
Joined FocalShiftThe journey beginsJul 19
Connections
Who Lena knows across the FocalShift network.
Connections live right here
Follows, circles and Levels of Separation are network-native. Find people to connect with →
Questions Lena answered
Ask Lena
Public questions and answers — the ones worth keeping where everyone can read them.
Nobody has asked Lena anything yet
Be the first — good answers stay on this page for everyone.
Support LENA
Who's it from?
Add a message (optional)
Buy Lena a win
A tip is a plain thank-you for work that helped you — no tier, no membership, no strings. It goes straight to Lena, and every cent of it is theirs.
Choose an amount
Pick an amount and add your email. Payment collection switches on with live payments — your tip and note reach Lena today.
Sent — thank you!
Your note is on its way to Lena. The day payments go live, you'll be able to complete it.
Recent supporters
Be the first to tip Lena when tips go live.
Pitch deck
Lena Kerr’s pitch, one page at a time
A shareable deck built from their real business — traction, offer, and the ask.
Pitch decks arrive after the profile ships — designed last on purpose.Sent — Lena will reply from FocalShift
Watch for a reply at .
Invite @emmahayes to…
Sign in to invite someone — you can only offer things you actually run.
Offer a paid task
Invite to a FocusBoard
Start a brand deal
Invite to a livestream
Offer a Connect Call
Invite onto the show
Offer a seat on the team
Seats are capped by the company plan — an invite is refused once the last one is taken.
Invite sent to Lena Kerr
They’ll find it in their Invites inbox — and in notifications, per the preferences they set.
Levels of Separation
How you connect to Lena Kerr
The route
Jordan EllisThey joined a FocusBoard you published
Jake MillerYou both post in the same Cluster
Lena KerrJake and Lena post in the same Cluster
Jordan EllisThey joined a FocusBoard you published
Jake MillerYou both post in the same Cluster
Lena KerrJake and Lena post in the same Cluster
Selected
Strong connection
Sidekick drafted this — design preview, nothing is sent.
Common ground
+4
+4 3 shared topics · 1 FocusBoard · 2 mutual follows
Design preview — live connection data arrives with Levels of Separation.
Bookmark this post
Saved to your bookmarks. Add it to a collection, or keep it loose.
Quote this post
Add your take, then tip the author.
0 / 2000
Add to FocusBoards
Pick a FocusBoard — the post lands in that FocusBoard’s Signals and everyone on the FocusBoard gets a nudge.
Only FocusBoards you are on are listed.
Recognition
0 shout-outs received
0 given
Report this
Reports are private. Our team reviews every one — thanks for helping keep the community safe.
Thanks — your report is in. We'll take it from here.
